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Work Experience
Ggraphic Designer  Freelance  2009 – present
Design & creation of campaign collateral for print & web

Understanding print production methods and ability to produce print-ready artwork adhering to printer specs

Collaborating with web technology partners to produce various web collateral, including CMS websites
.
Creation of custom email blast templates, as well as the implementation of campaigns through email marketing services
.
Image sourcing  |  Adapting visual content, both vector & raster |  Creating original illustrations and photo retouching

Graphic Designer . OurKidsWin! Loyalty Marketing Program 2008 – 2009
Collaborating with Marketing VP and OurKidsWin! Community Organizer to create new awareness and promotional campaigns.

Development and creation of visuals for promotional print campaigns distributed to families via schools.

Responsible for design and distribution of regular emails to users/members through mailing list server/Constant Contact.

Closely working with the technology team to design and create web pages and content.

Graphic Designer . Level 5 Learning . 2007 – 2008
Responsible for the layout of 16 magazine articles for a new and innovative Summer Reading Program spanning grades 3-8.

Research of child/teen pop culture trends in order design the magazines to be visuallyrelevant to that market.

Creation of artwork and illustrations as well as layouts for the reading programmagazines.

Working closely with the editor in order to plan graphic design workflow to coincide with various editorial stages until final manuscript approval.

Producing the graphics for the most recent L5L print marketing materials.

Working within a team to conceive and design new products.

Woven Apparel Design Assistant . Sigrid Olsen . 2005 – 2006
Worked closely with manufacturing and product development specialists following all aspects of styles through to line release.

Organized workflow within the 4-season cycle, working on three seasons simultaneously, adhering to major seasonal deadlines.

Tracked status of individual trims with an awareness of priority shipment dates for
samples & bulk.

Created design spec pages with technical information required by the pattern room.

Attended fit sessions and updated technical specs and sketches according to changes made during the fit session.

Assisted in trim selections to support seasonal fashion concepts and trends.

Assisted in the Textile CAD department by working on repeats in U4ia.

Created embroidery & embellishment specs/mock-ups for the factories, some on garments that later became best-sellers.

Created woven repeats in Photoshop, including jacquards, yarn dyes, plaids, and denim.

Developed novelty hardware trims & created a hardware trim chart ensuring brand
continuity throughout the lines.

Made written comments to guide the overseas factories on whether to ‘alter or proceed’ after I checked the handfeel of fabric, colors of cloth & trim according to the light box standards and embroidery/embellishment layout and technique.

Graphic designer . Sigrid Olsen . 2003 – 2005

Worked on design projects including, direct mail advertising, package design and sales collateral.

Attended press checks to sign off on approval for bulk printing.

Responsible for updating sketches and technical information for the “doll” boards and sales books.

Matched seasonal palettes to color printer. Used the spectrometer to get the values for the seasonal swatches.

Graphic designer . freelance . 2001 – 2003

Created various graphic design packages for event clients.

Re-touched photographs in Photoshop, color correcting, adding and eliminating elements to create a visually cohesive feel.

Worked with a digital fine art reproduction printmaker, color managing and color editing in Photoshop.

Graphic designer . Bash Design . 1993 – 2001

Designed graphics packages including, posters and interior banners, street banners, stage scrims, backdrops and stage props.

Worked with event planners on special events, trade shows, performing arts, music festivals, concerts and corporate events, both regionally and nationally.

Researched products and production methods, customized graphics packages to suit individual client needs and budgets constraints.

Overhauled the signage system for The New England Spring Flower Show, paying special attention to the design and placement of signage in order to encourage a smoother flow of foot traffic throughout this well-attended annual event.

Supervised a crew of workers on-site to produce more than 1,500 signs for a large three-day music festival in Florida.

Educational Development
Web Tutorials & Classes (ongoing) in order to keep up to date with latest software innovations and techniques
Massachusetts College of Art – Graphic Design/Typography
Lowlands College, Harrow, England. A-Level qualifications in both Art & Design
Painting and Drawing classes

Software
•    PC and MAC Environment
•    Advanced PhotoShop, InDesign, Illustrator, Dreamweaver skills
•    QuarkXPress, U4ia Microsoft Word/Excel/PowerPoint
•    Constant Contact, Exact Target